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Wearables

Wellness You Can Wear.

Wearables began as a passion project: a supplement brand that could live built for a world of wellness and self-expression. We built it from the ground up—naming, branding, packaging, marketing, and ongoing growth strategy. As a long-term internal incubator, Wearables has allowed us to flex not just creatively but strategically, applying what we've learned across CPG to a brand we own and operate.

Naming & Logo Branding Strategy Marketing Packaging Web Social
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Client
Wearables, a brand we own and operate
Industry
Wellness / supplements
Scope
Naming & logo, branding, strategy, marketing, packaging, web, social

Overview

Wearables began as a passion project: a supplement brand built for a world of wellness and self-expression. We built it from the ground up, naming, branding, packaging, marketing and ongoing growth strategy. As a long-term internal incubator, Wearables has allowed us to flex not just creatively but strategically, applying what we've learned across CPG to a brand we own and operate.

What we did

  • Naming and logo
  • Brand strategy and identity
  • Packaging design
  • Website and social
  • Marketing and growth strategy

Frequently asked

Who is behind the Wearables supplement brand?

Wearables was created, and is owned and operated, by Someone & Others as an internal brand incubator. The studio handled naming, branding, packaging, web, social and growth strategy.