Someone & Others icon Someone & Others icon Someone & Others icon
a cultural intelligence studio

We build brands
that move culture.

Strategy, creative, and digital for startups ready to define their category and earn attention from day one.

Our Approach
Cultural intelligence.
We don't just build brands—we decode the cultural signals that make them resonate. Cultural intelligence means understanding the movements, aesthetics, and conversations shaping your audience before they go mainstream. It's the difference between a brand that follows trends and one that sets them.
TL;DR — We don't design for demographics. We design for psychographics — and build brands people feel something about.
What We Do
Full-stack brand building
from zero to launch.
01
Brand Strategy
Positioning, naming, identity systems, and visual language that gives your brand a point of view worth remembering.
02
Creative & Campaigns
Art direction, photo and video, packaging, and launch campaigns built to earn attention across every touchpoint.
03
Web & Digital
E-commerce, SaaS, and tech brand sites that drive results. Beautifully designed, lightning-fast, built for conversion. We design for B2B platforms, consumer tech, and everything in between.
04
Social & Creative
Social strategy, creative production, community playbooks, and ad creative designed to scale with your brand.
05
Launch Strategy
Go-to-market planning, channel strategy, and launch sequencing to make sure your brand enters the market with momentum.
06
Ongoing Growth
Retainer-based creative and strategic support that evolves as your brand scales from seed stage through Series A and beyond.
How We Structure It
Focused sprints.
Built for startup speed.
Our sprint model keeps things moving and lets you see real output fast. Each sprint has a clear scope and deliverable, so you always know what you're getting and when.

Brand Sprint

A complete brand foundation: competitive analysis, positioning strategy, tone of voice, naming direction, visual mood boarding, and a brand guidelines deck ready for production.

Brand Audit Positioning & Strategy Tone of Voice Naming Mood Boarding
Webby Award Winner Shorty Award Winner
Starface

We partnered with Starface from the very beginning to help create one of the most culturally iconic brands of the last decade. When they came to us, they had a bubble-font logo and a bold idea: to reinvent the acne aisle and reframe the way people talk about skin. As creative partner for over two years, we brought the yellow universe to life—branding, packaging, web, digital, social, ads, decks, and retail displays.

Smiley Face Logo Branding Positioning Packaging Web Social & Ads Decks & Retail Photo Direction Campaigns
Shorty Awards Honorable Mention
IPSY

We helped IPSY grow up—with a brand reinvigoration and full-funnel campaign to match. They asked us to reimagine their brand for a more mature, self-assured audience. We led a full reinvigoration, refining the palette and typography to match that evolution, then developed a relaunch campaign with over 120 creative assets across OOH, digital, and broadcast—featuring influencers and celebrities aligned with their evolved voice.

Logo Branding Launch Campaign OOH Digital Photo Direction
Skio

Subscriptions, but make it chaos (and cats). We partnered with Skio—a Shopify subscription platform—to redesign their website and lean all the way in to their unofficial mascot: cats. The result? A playful, scroll-happy experience filled with claws, memes, and maximalist energy. Underneath the chaos lives a sharp, conversion-focused site that makes enterprise-grade SaaS feel fun, fast, and just a little feral.

Web Branding Illustration
How We Work
Built for founders
who move fast.
01 happening now
Discovery Call
We learn about your brand, your goals, and where you're headed. We're going through our capabilities and having a conversation about what you need.
02
Scope & Sprint Plan
We put together a sprint plan tailored to your timeline and budget. You'll know exactly what you're getting, when, and what it costs.
03
Execute & Ship
We get to work. Weekly sprints, clear deliverables, real output. You'll see progress in days, not months—and we iterate in real time.
Pricing
$7,500 / week per sprint
Each sprint is independent. If you only need one, you only do one.
No retainers. No lock-in.

Payments are via Stripe or bank transfer.